July 28, 2021

How we do Crowdfunding with THIS & Dr Wills


About this event

As a start-up crowdfunding is often the make or break moment ,the time when you decide you’ve got to plunge yourself in there. It epitomises the bootstrap budget world we’re all in & is a time to truly get creative. 

With crowdfunds rising by 33% over the last year, we’re all wondering how to get it right. How do you do a crowdfund that actually stands out? How do you get people invested in your brand? What do you need to actually be successful. 

In this chat we’ll be joined by two brands who have done crowdfunds we’ve loved, to hear how they rallied the troops & got people invested.


Sophia Halberstam, Head of Marketing at THIS – THIS are well known for their bold marketing campaigns. They’ve raised a record 11m at Series A, the highest ever for an alternative meat brand.

Lizzie Staiano, Marketing Manager at Dr Wills – Dr Wills built a community around their crowdfunding. Recently closing funding over target, they used the power of their network to hit target, fast.

How to join

You’ll receive a confirmation email with the Zoom link when you sign up for the event as well as be added to a calendar invite a couple of days beforehand.

28th July | 12pm – 1pm 

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